Cheongdam K-beauty Starter Pack 2024

Hey Subbies,

Here is what I've been compiling over months of watching the top makeup artist in Korea. From the women who kept my interest JUNG SAEM MOOL to ones that keep popping up on my radar like I AM MAENG, HAEMIN SUNSAENG, and ISEUL. I think K-beauty has been trying to expand its shades like Missha, Heimish, Purito, and Tir Tir however, they'll need time to perfect some of their shades. I do think they need to have a bigger social media presence if they want their foundation lines to go more global because I've noticed that's what is key in keeping it in the public domain. I've seen bad formulations and outdated technology used for some of these brands so if they want to win the hearts of everyone I think Tir Tir is probably who they should be looking towards marketing-wise and Kendo or Estee Lauder for their completion lines on the right track plus we have the internet full data sets. 

If you're in the design world you maybe familiar with Pantone which comes preinstalled in Adobe Creative Suites, and the 2025 Pantone Color of the year is Mocha Mouse which basically be the it Color of the year. I wonder if it's because of all the Latte Coffee makeup trend that was happening so get ready to see a whole lot of brown in the lifestyle sector. And what's up the villainization of "Competitive data-driven analysis," it is standard practice across the business world big and small. I just feel like we all need a refresher course in basic business economics if we are going to continue talking part in Capitalism and share our two cents. Anyways, let me know if you tried any of these brands.

 SKIN PREP

• Benton
• Honest Eyelash Serum
• Guava 70 Skin Toner Face Mask Pad 70 Sheets 
• Numbuzin
• Numbuzin No.5 Vitamin Concentrated Serum
• Numbuzin No.3 Skin Softening Serum
• Yunjac
• Skin Perfecting Protective Base Prep
• Calming And Comforting Cream
• D'alba
• White Truffle First Spray Serum
• Waterfull Tone-Up Sun Cream
•  White Truffle Double Serum & Cream
• Narka
• Narka Core Rebuild Hype Fit Hair Mascara
• Laneige
• Laneige Lip Sleeping Mask Ex [Berry]

 

EYES

Eyeshadows

• Wakemake Soft Blurring Eye Palette
• Dasique Eyeshadow Palette Smoothies
• Peripera All Take Mood Palette 

Eyeliners

• Clio Professional Waterproof Pen Liner
• Clio Kill Brow Dual Tattoo Pen
• Clio Sharp So Simple Waterproof Pencil Liner
• Clio Extreme Gelpresso Pencil Liner

Mascaras

• Clio Kill Lash Superproof Mascara
• Peripera Ink All Black Cara
• Mude Inspire Longlash Curling Mascara
• Peripera Ink Setting Mascara Fixer 
• Holika Holika Lash Correcting Mascara
• Etude Curl Fix Mascara

Brows 

• Etude Drawing Eyes Coloring Browcara
• Skinfood Choco Eyebrow Powder Cake
•  rom&nd Han All Brow Cara

LIPS

Oils

• A’pieu Honey & Milk Lip Oil

Sticks

•  Matte: Rom&Nd Zero Matte 

Pencils 

• Heartpercent Dote On Mood Lip Pencil
• Clio Velvet Lip Pencil 
• Dasique Mood Blur Lip Pencil

Balms

• UIQ Biome Barrier™ Melting Moisture Lip Balm
• Romand Glasting Melting Balm
• AOU Glowy Tint Bal. 

Glosses/Glazes

• Hera Sensual Nude Gloss
• Holika Holika Two Slash Four Glaze Lip Changer

Tints/ Stains 

• Dewy: Rom&nd Juicy Lasting Bare Tint
• Glossy: Peripera Ink Mood Glowy Tint
• Matte: Peripera Ink The Velvet Tint
• Water-Based: Etude Dear Darling Water Tint

FACE

Bases 

• Fondations 
• Giverny Milchak Cover Foundation
• Hera Silky Stay 24h Longwear Foundation
• Vdl Perfect-Lasting Foundation
• Etude Double Lasting Foundation 

• Global: 
• Missha M Perfect Cover Serum Bb Cream 
• MISSHA - M Perfect Cover BB Cream SPF42 PA+++
• Glow Breathable Blemish Balm
• Purito Cica Clearing BB Cream
• heimish Moringa Ceramide BB Cream PA++

• Cushions
• Hera New Black Cushion SPF34/Pa++
• Jungsaemmool Essential Skin Nuder Cushion 

• Global: 
• Tir Tir Red Cushion 
• Parnell Cicamanu Serum Cushion
• Missha Glow Cushion
• Ongredients - Skin Barrier Glow Cover
• Milk Touch All-day Skin Fit Milky Glow Cushion
• Kaja Soft Blur Cushion
• Unleashia Satin Wear Healthy-Green Cushion

• Concealers: 
• The Saem Cover Perfect Tip Liquid Concealer 
•  Mustaev Spot Eraser Concealer Pencil

Primers

• Banila Co Prime Primer Classic

 Color Correctors 

• The Saem Cover Perfection Triple Pot Concealer

Blurring Powders 

• About_Tone. Blur Powder Pact

Bronzers (Warmth) / Contours (Shading)

• Too Cool For School Artclass By Rodin Shading 
• Peripera Ink V Shading
• Colorgram Re-Forming Contour Stick

Blushes

• Romand Better Than Cheek
• Dasique Blending Layer Cheek 
• Dasique Blending Mood Cheek 
• Wakemake Mix Blurring Volume Blush 
• Cream:
• Global: Fwee Pudding Pots 
• Lilybyred Luv Beam Cheek Balm

• Liquid: Nuse Liquid Care Cheek

Highlights 

• Powder: Too Cool For School Artclass By. Rodin Highlighter 
• Cream: Hince True Dimension Radiance Balm 

Finishing/ Setting Sprays

• Banila Co Prime Primer Finish Powder 
• TIRTIR Mask Fit Make-up Fixer, 24H Long Lasting Makeup Finishing Setting Spray
• So.Natural All Day Tight Make Up Setting Spray 
• So.Natural Make-Up Setting Multi Magic Sealer 

Tools 

Sponges:

• Fillimilli
• Picasso 

Brushes: 

• okhee
• BY MAENG